By Joanne Friedrick, Research editor
Soothing neutral tones and a pop of blue were the hues most incorporated into home décor by consumers in 2021, according to a Furniture Today survey.
More than one-third of all respondents and nearly half of those from the Gen Z demographic showed a strong affinity for adding shades of blue and gray throughout their living spaces, followed by neutral whites and beiges.
In a Fixr report on paint and color trends for 2022, blue stood out for some very specific uses, with 22% selecting royal blue for front doors, 12% picking soft blue for a bedroom, and 28% and 12%, respectively, choosing navy for the bedroom and living room.
Meanwhile shades of gray were listed by 14% as the best interior colors for selling a house by the panel of interior designers.
The Fixr report also noted that ahead of painting a room (42%), adding color through textiles (55%) was considered the No. 1 way to bring new color into a home in 2022. Other popular options for introducing a new palette were wallpapering a room (39%) and creating two-toned kitchen cabinets (34%).
In the Furniture Today survey, 17% of all respondents conceded that they added no new colors to their home in 2021. This was most true for one-fourth of Baby Boomers, while just 6% of Millennials opted to eschew new hues.
Orange was the least likely color to be added, respondents said, falling just below pink. However, Gen Z and Millennials embraced pink at a much higher rate than did older consumers, with Gen Z putting it ahead of both purple and yellow as their color of choice.
About the data
Furniture Today Strategic Insights fielded an online survey in January and February 2022 to a nationally representative sample of 755 consumers to assess their shopping preferences when it comes to buying home furnishings. For additional information about the survey, please contact Joanne Friedrick, research editor, at jfriedrick@pbmbrands.com.
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March 08, 2022 at 09:06PM
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Stuck in neutral? Consumers gravitate toward soft tones, plus blue - www.designerstoday.com
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